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We launched The Briefing in the summer of 2006 as a free publication for the sector, dealing with the key sector issues of the day. The Briefing was incredibly well-received. Its circulation rose from 0 to several thousand in a matter of months. OK, it was free and delivered electronically to your email inbox but serious people don't read rubbish and we were often pleased to see copies of Briefing articles on the desks of potential and existing clients. We decided to relaunch The Briefing on a paid subscription basis and to do so effectively we decided to update and increase the functionality of our website so you can subscribe online here and now. The Briefing is in electronic document format because of its versatility. It is ecologically sensible because there are no environmental costs associated with distribution and postage, paper, ink and equipment overheads. It makes it financially cheaper to you too. We've redesigned the visual impression of The Briefing but we've maintained the same informed and incisive writing style and kept the same sense of what matters to the sector. A management consultancy, in any sector of activity, should contribute with others to develop thinking within the sector and to help shape its response to the environment in which it operates. We do this in the day to day work we do with clients and we also do this through The Briefing. You are purchasing a 1 year subscription to The Briefing. You will receive 6 issues over the course of a 12 month subscription and each issue will be delivered to you by email. Each issue you receive is licensed to you alone. Please be aware that you are not entitled to copy or distribute this to anyone else. Each subscriber will be given their own unique password in order to access their copy of The Briefing. |