RCN adverts showcase how demanding nursing and care is
- 17 Sep
The Royal College of Nursing has launched an advertisement campaign to highlight how demanding the nursing profession is, and that it requires staff to have a mixture of clinical skills and compassion.
The adverts, part of an RCN initiative called This is nursing, will appear on buses in the UK's major towns and cities, and underground stations in London. They show the skills in nursing and highlight the balance health care strikes between expertise and compassion.
RCN Chief Executive & General Secretary Dr Peter Carter said it was time to celebrate the work nursing staff do on a daily basis.
What we are doing today is showing the reality of nursing and how it takes both professionalism and compassion.
We have all read the critical coverage of the nursing profession and we would never shy away from the cases of poor care when they exist. However, when poor care does exist, there are often systematic reasons behind it.
This is nursing will also explore what these factors are and how they can be tackled.
The Patients Association said its helpline gets more complaints about nursing standards than ever. Vice chairman Dr Mike Smith, said that poor nursing care makes up the bulk of the concern to the helpline.
Dr Smith said he accepted hospitals were under increasing strain, particularly in treating elderly patients with complex and multiple illnesses and that higher levels of support staff, or healthcare assistants, are needed.
A new website has also been created with dedicated sections for nursing staff and for the public. Visitors can follow nurses and health care support workers in different settings throughout a typical day.
It will also feature a wide range of nursing care, from caring for premature babies to nursing people at the end of their lives.
RCN Scotland director Theresa Fyffe said the campaign is designed to inform and educate the public.
It's time to celebrate the outstanding work nurses do daily, often in extremely difficult situations.
We know there are instances of poor nursing care, however, and one of the reasons we are launching This Is Nursing is to explore factors that contribute to these situations and find ways to tackle them.
- 25 May
CARE HAS IMPROVED CONSIDERABLY IN ENGLAND
Almost three fourth of 372 care homes rated inadequate in 2014 and still operating have improved.205 care homes have improved from a low rating to requiring improvement, 68 are now rated good and 99...
- 24 May
NHS ADJUSTMENTS TO BUDGET CUTS
NHS trusts which have been previously rated good or outstanding will not be inspected as frequently as before, but those rated as inadequate will be regularly visited by the CQC.The Guardian reports...
- 19 Mar
Government to inspect if housing can reduce NHS costs
In the Budget document the government have said it's looking at the ‘cost-effectiveness of options to integrate spending around some of the most vulnerable groups of people.' This includes...
- 15 Oct
End of life patients are lacking support
The charity has found that almost 92% of NHS clinical commissioning groups do not provide round the clock telephone helplines, reports the BBC.Guidelines say there should be 24-hour telephone...
- 15 Sep
Social care is being limited due to council cuts
ADASS are warning that cuts are making the care system "unsustainable" with charities saying hundreds of thousands of people are struggling without help, even though the government says councils have...
- 17 Jul
Young people should not be placed in B&Bs says MPs
The Commons Education Select Committee has said that B&B accommodation is "threatening and frightening" and should only be used in emergency situations reports the BBC.MPs say that young people...
- 16 Jul
Special measures system designed to improve failing care homes
A scheme similar to special measures of hospitals will be introduced for care homes and home care agencies next year, ministers will say, reports the BBC.This will cover 25,000 services and could...
- 14 Jul
Research says that one in three Alzheimer's cases can be prevented
The research says that the main risk factors of Alzheimer's is lack of exercise, smoking, depression and poor education, reports the BBC. Alzheimer's Research UK said age was still the biggest risk...
- 10 Jul
NHS boss says those with vulnerabilities need joint health and care budget
Simon Stevens wants to see older people, those with disabilities and people with serious mental health problems given joint pots from the NHS and council-run social care services, reports the...
- 17 Jun
Council falters in reviewing autistic man’s care plan
According to Community Care:"The ruling was made by the Local Government Ombudsman after the man's mother complained that his physical and mental health deteriorated in the two-year period after...
What are the Future Funding Arrangements for Supported and Sheltered Housing? "Information on Exempt Accommodation & DWP Review was very informative, but also commend your approach in delivering workshops/conferences in a proactive way, and use of email and your website as a public resource" P.C. - The Hyde Group